Professional Marketing Translation Services

Translation and marketing go hand-in-hand; for marketing material to be understood by many audiences, content marketing translation is essential! It ensures your customers that speak a foreign language appreciate your offerings and engage with your brand. This improved connection helps to expand your reach and break into larger markets Marking collateral is nearly always visual creative content, so marketing translation services require complete localisation. We translate the written words to your target language, edit inappropriate imagery, and choose more suitable colours and layouts for your chosen market. Currency may also have to be amended so that the translated content feels authentic and natural.

Marketing translation services are imperative to connect and engage with your audience, but they must be accurate. You should always enlist a content marketing translation agency that knows the language and cultural nuances to avoid mistakes. Translation and marketing fails can ruin your brand reputation and leave your company a laughing stock! One infamous example is Chinese marketing material for the fried chicken company KFC. When translated literally, their slogan “Finger Licking Good” read as a cannibalistic message. Nokia’s Lumia mobile saw a similar downfall in the Spanish market as they failed to change their product name; Lumia translates to prostitute in Spanish. Avoid a damaged reputation and use our trusted services.