German Translation Service in the UK: Trends & Benefits
German translation services are experiencing high demand in the UK. In fact, the translation industry as a whole is expanding due to globalisation. As more German-speaking markets are entered, businesses require English to German translators to help with communications. These agencies provide German translation services to bridge barriers and help support globalisation and international trade.
Interestingly, translation industry trends reveal a growing and more competitive market. This is another crucial reason for investing in German translation services. Translating content can give organisations a competitive edge against others that have yet to invest in translation.
This article looks at these trends and outlooks in more detail, explaining why English to German translators are a wise choice for UK businesses.
Language Services Provider (LSP) Industry in the UK
The United Kingdom is the second-largest language services market globally, with the industry reaching £35 billion in 2018. According to the Association of Translation Companies (ATC), around 1,200 translation companies in the UK serve the private and public sectors. Combined, their revenue contributes to £1.2 billion per annum, providing employment for 12,000+ Brits.
German translation services are one of the most requested services from these 1,200+ professional agencies. But unfortunately, the ATC noted a decline in foreign language learning in the UK. Therefore, the demand for native speakers and professional English to German translators has increased to serve the growing market.
Globalisation Trends of UK Businesses
The ATC included a recent survey by the Institute of Directors (IoD) Going Global Trends in Trade in their report. The survey questioned its members on the number of markets it served, and its results prove the trend of increased globalisation. Of all survey respondents, 10% did business in one market, 30% served 2-5 markets, and 44% served 11+ markets.
The survey instructions were clear that the entire European Union (EU) is one market, meaning that only 10% of all participants operated solely inside the EU. German is one of the most widely-spoken languages in the EU, so German translation services can support almost all survey participants. Moreover, German-speaking minorities are present in many countries and on all continents.
Providing information and content in the native languages of these international markets provides a competitive edge for businesses, helping improve international opportunities and drive revenue. Beyond that, savvy consumers expect personalised service in today’s competitive marketplace. Investing in German to English translations is thus a wise business investment.
Importance of German Translation Services In The UK
German translation services are essential in the UK for several reasons:
- Increased Market Size: German is the tenth most commonly spoken language in the world. There are approximately 121 million native German speakers and 80 million non-native speakers. Working with English to German translators can help your UK business reach this significant German-speaking population.
- Broad Market Reach: German is the official language of several European countries. Due to migration over the past 200 years, German has also spread to North and South American countries. German translation services thus help companies broaden their geographical reach by accounting for regional dialects dependent on your target audience.
- Talent Acquisition: A 2019 study by Indeed.com found German to be the #1 language for employers. In fact, the number of jobs now requiring German translation services has risen over 10% since 2016. Therefore, more organisations must translate their HR materials and talent acquisition postings into this language to attract the most qualified applicants.
Renaissance Translations’ German Translation Services
German translation services are in-demand and a wise move for businesses. However, it is critical to only entrust your content translation to a professional German translation agency. All English to German translations should be native German speakers, fluent in English, and familiar with the topic and your unique translation goals.
Renaissance Translations has a wide translation expertise in over 120 languages, including German. We offer a comprehensive suite of services, such as translation, proofreading, transcreation, and subtitling. Get in touch to learn more about our German translation services, and get a quote for your project today.
